
From JC

Every broken relationship—in business or life—comes down to misaligned expectations.
I spent decades in corporate America before this clicked. Once it did, everything changed. I've since built my career around a simple truth: master the conversations about expectations, and you master relationships.
I don't just talk about this—I help teams actually do it. My keynotes are high-energy, hilarious, and deeply practical. My workshops get even the skeptics engaged (yes, including that one person with their arms crossed). You'll leave with frameworks you'll use Monday morning, not file away and forget.
The bonus? I also write children's stories with my kids—because whether you're 8 or 48, we're all figuring out how to show up for each other.
Ready to rethink how your team communicates expectations?
JC
The Backstory
I started with 10 years in the U.S. Air Force, where I discovered my love for teaching people how things actually work.
From there, I've led educational initiatives that drove real outcomes: a $254M acquisition at Mastering Computers Education, the founding of SalesLogix University, and executive leadership roles at Newton Excellence Organization, ADP, and DHL.
Innovation became my obsession. I helped grow and acquire Client Profiles Dynamics (CRM for Legal), then joined Hewlett-Packard as VP of the Microsoft Latin American business. Later, as Global Head of Customer Innovation, I launched HP's Customer Experience Insight Center and CX Center of Excellence.
But here's what I'm most proud of: co-founding the CX and Human-Centered Design Thinking certificate program at Rutgers University—now taught at 32 U.S. business schools and counting.
After leading hundreds of innovation labs as DXC's ENVISION Managing Partner, I launched and sold DialoguePrime, my own innovation consultancy.
Today? I help organizations have the expectations conversations that unlock innovation across people, processes, and technology.
Academic creds: Master's in Industrial/Organizational Psychology, completed Ph.D. coursework in the same field. Translation: I'm deeply fascinated by how people learn, connect, and create together.
Thank You Alumni!
CX and Human-Centered Design
My sincere thanks to the thousands of students who have allowed me to share the value of customer experience and human-centered design thinking at universities throughout the United States.




