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7 Expectation Conversations That Transform People & Companies
A silent epidemic is eroding your customer, employee, and partner relationships. It is the habit of assuming and overlooking the expectations that shape sustainable outcomes. To reverse this trend, you must learn the 7 expectation-focused conversations that allow people to discuss and align value fairly and sustainably. Let's explore the seven critical conversations that shape acquisition, retention, enrichment, and advocacy. Learn how to improve expectation-driven communications that help you make money, save time, and reduce risk with all your key stakeholders.
7 Expectation Conversations That Unify Cross-Functional Teams
In every organization, departments operate with different priorities, pressures, incentives, and definitions of success. That's why collaboration feels harder than it should. Most friction comes from invisible and unspoken expectations between teams—product, marketing, sales, customer success, operations, and finance. In this keynote, discover how the 7 expectation conversations create shared understanding, reduce internal conflict, and unlock healthier, more respectful collaboration. Learn how to replace assumptions with alignment and turn cross-functional relationships into strategic advantages.
7 Expectation Conversations That Make AI Attainable
AI projects do not fail because they do not yield value for companies. They fail because people fail to adopt them. The greatest danger facing companies today is failing to understand the outcomes people expect from artificial intelligence aligned with the organization's expectations. When you start with a structured framework that allows people and organization to discuss their expectations for technology like AI, you create advocates. Understand the 7 conversations that help build sustainable expectations for AI. Discover the 7 expectations that underpin long-term success and AI adoption.
7 Expectation Conversations to Improve Employee Retention
The most reported reason for employee attrition is the absence of a space where employees can discuss their needs. The most frequently reported cause of frustration for leaders is team members who do not connect with the organization's vision. But when both employees and leaders learn how to discuss the seven expectations that drive their mutual success, organizations transform. Learn the 7 expectation conversations that open dialogue across roles, teams, and functional organizations. Learn a better way to maximize your discussions and achieve mutually profitable outcomes.
7 Expectation Conversations That Strengthen Customer Experience (CX)
Most CX breakdowns are not caused by poor service, bad processes, or lack of effort—they stem from unmet and unspoken expectations between customers and the teams who serve them. Misalignment erodes trust, increases churn, and amplifies cost-to-serve. But when organizations implement the seven expectation-focused conversations, they build relationships that feel fair, predictable, and valuable to both sides. In this keynote, we explore how these 7 conversations elevate moments that matter, reduce friction across the customer journey, and create advocacy through clarity of outcomes.
7 Expectation Conversations That Build High-Performing Sales Teams
Sales performance is not driven only by skill or effort—it rises and falls on the expectations teams have of their leaders, their tools, their processes, and their customers. Misaligned expectations lead to pipeline confusion, forecasting anxiety, and inconsistent execution of revenue operations. But when leaders and sellers learn how to engage in the 7 expectation conversations, everything changes. This keynote presents a practical framework that guides sales leadership through 7 conversations to collaboratively build sales performance goals, supporting revenue goals while involving the seller.
7 Expectation Conversations for Customer-Facing Leaders
Managers, directors, and executives in customer-facing roles carry enormous relational weight. Yet the most significant risk they face is assuming that their teams, customers, and partners share the same expectations they do. Without clarity, leaders unintentionally create stress, rework, and disengagement. This keynote equips leaders with the 7 conversations that increase transparency, promote fairness, and build trust-driven relationships. Learn how the 7 expectation touchpoints help leaders model healthy communication that cascades across the organization.
7 Expectation Conversations To Reduce Organizational Change Fatigue
Change doesn’t break people—unmanaged expectations do. Whether it's restructuring, technology rollout, role changes, or new processes, success depends on how well people understand and negotiate the expectations tied to the change. This keynote demonstrates how the 7 expectation conversations reduce resistance, increase psychological safety, and help employees see change as something happening with them, not to them. Learn how to build change readiness by aligning value, clarity, and communication at every stage.
7 Expectation Conversations That Win Executive Buy-In
Many strategic initiatives fail because teams present ideas without aligning expectations with executive sponsors. Leaders need clarity on value, risk, accountability, visibility, and long-term impact—but most conversations miss these crucial elements. In this keynote, learn how the 7 expectation conversations help teams speak the language of executives. Discover how to frame initiatives around mutual outcomes, co-ownership, and reciprocal value, ensuring your proposals land with confidence and credibility.
7 Expectation Conversations for Customer Success & Account Management
Customer success professionals carry the responsibility of nurturing value long after the sale, yet their biggest challenge is aligning expectations across sales, onboarding, product, and support. Without a framework, miscommunication multiplies. In this keynote, learn the 7 expectation conversations that increase renewals, strengthen long-term relationships, and create consistent definitions of value across the customer lifecycle. Understand how to prevent “value drift” and build advocacy through clarity.
7 Expectation Conversations for Partner & Channel Ecosystems
Partnerships fail not from lack of opportunity, but from mismatched expectations about value, contribution, visibility, enablement, and shared accountability. This keynote applies the 7 expectation conversations to channel and alliance relationships. Learn a structured way to create transparency, negotiate reciprocity, and align on outcomes that benefit both sides. Discover how expectation clarity builds stronger, more profitable partner ecosystems and reduces friction across co-sell motions.
7 Expectation Conversations for Leadership Development & Coaching
Great leaders aren’t defined by their titles—they’re defined by their conversations. But most leadership programs ignore the expectation dynamics that shape trust, accountability, performance, and engagement. This keynote introduces the 7 expectation conversations as a core leadership competency. Learn how these conversations reduce ambiguity, strengthen empowerment, and create a culture where people feel valued, respected, and understood. A transformative lens for leaders at every level.
7 Expectation Conversations That Improve Mental & Emotional Well-Being at Work
Emotional exhaustion in the workplace is often the result of invisible, unspoken, or contradictory expectations. People cannot meet expectations they don’t understand, and they cannot thrive in relationships that feel inequitable or unpredictable. This keynote explores how the 7 expectation conversations restore clarity, reduce anxiety, and create healthier relational environments. Learn how expectation alignment improves psychological safety, resilience, and day-to-day well-being.
Empowering Global Organizations
30
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ABOUT
JC Quintana
Fifteen years ago, I made a startling discovery: more often than not, customers, employees, and partners leave companies because their expectations about people, processes, or technology were never properly discussed.
This realization hit home for me. I reflected on my own experiences as an entrepreneur and executive leader. I've seen firsthand the devastating impact of misaligned expectations—losing valuable clients and talented team members, or watching good technology go to waste because we lacked a meaningful way to discuss expectations regarding outcomes, behavior, or adoption.
Today, I'm passionate about helping businesses avoid this pitfall. I believe that by harnessing the power of expectation conversations, we can create better opportunities to discuss profitable, meaningful, and realistic outcomes. No matter the industry or audience, misaligned expectations hinder great people, initiatives, and innovation from achieving their full potential.
